Fundraising, done for you

Premium team stores that fund the program.

We design the gear, run the store, and handle every order. Your program keeps half of every dollar. You just share the link.

Shop your teamRun a store for your program
50%
to your program
$0
to get started
0 hrs
of work for you
  • Zero startup cost
  • No contracts
  • You own your brand
  • We handle everything
hero — athlete in College Letter Hoodie
$425.03
raised, season one

Find your team

Pick your school. Shop the gear.

How it works

Three steps. Then you just share a link.

  1. Tell us about your program

    Share your school, colors, and logo. It takes about five minutes.

  2. We design & launch

    We build your store, create premium gear, and handle all production and fulfillment.

  3. You earn 50%

    Share the link. Your program keeps half of every net dollar — automatically.

Run a store for your program See the full breakdown

Why Swag School

Five times the return. None of the work.

Traditional spirit-wear vendors hand your program a thin cut and a pile of logistics. We flip both.

50%
Swag School to your program
10%
Typical vendor cut
What your program gets for free
Custom design
Store setup
Printing & fulfillment
Customer service
Shipping & logistics
Returns & exchanges

Zero startup cost. Zero risk. Zero hours. You only ever do one thing — share your store link.

How do we afford it? We keep the other half — so we only earn when your gear sells. No fees, ever.

Season one

$425.03

Woodcreek Girls Basketball raised it in their first season. Zero startup cost. Zero work.

“My players wear their hoodies to school every Friday. It's become part of who this team is.”

— Head Coach, Woodcreek Girls Basketball
team photo — Woodcreek Girls Basketball
founder photo

Built by a basketball parent and coach

"I spent years self-pressing hoodies in my garage to fund my daughter's team. I built Swag School so no coach has to grind like that again — premium gear, real money for the program, and none of the work."
Shaun Thomas, Founder
Coach & Basketball Parent